- author: Income stream surfers
How to Find Low Competition, Low Underserved Keywords
In this article, we will discuss different methods to find low competition and underserved keywords for your website or blog. By targeting these keywords, you can increase your chances of ranking higher in search engine results and driving more organic traffic to your site.
Method 1: Free Method Using Google Search Operator and Keyword Planner
Choose a website relevant to your niche. For example, if your niche is tiny homes, you can use Kiora.com.
Use the following search operator in Google:
site:example.com "keyword", replacing "example.com" with the chosen website and "keyword" with a relevant keyword in your niche. For this example, the search operator would be
site:kiora.com "tiny home". This will provide you with a list of pages on the chosen website that contain the keyword.
Scroll through the search results and look for interesting keywords. For example, you might find "Would it be cheaper to build an A-frame house rather than buy a shipping container and convert it into a tiny home?"
Go to Google Ads Keyword Planner and log in.
Click on "Tools" on the left sidebar and select "Keyword Planner".
Set the language to English and the location to United States (or your desired location).
Paste the chosen keyword into the search box and click "Get Results".
Analyze the results to find the main keyword and related keywords. In this example, the main keyword is "A-frame tiny house".
Take note of these keywords and use them to generate content for your website or blog. You can use Chat GPT or similar tools to help generate articles based on these keywords.
Method 2: Premium Method Using Ahrefs (or SEMrush, SE Ranking)
Ahrefs is a popular premium tool for keyword research, but it is costly. You can also use the free trial of SEMrush or SE Ranking, or choose the more affordable SE Ranking subscription.
Enter the website you want to analyze in the tool's search bar. For example, you can enter Kiora.com or search for relevant forums like Styleforum.net.
Filter the results to show only the keywords that contain your target keyword. For example, if your target keyword is "tiny home", set the position filter to 1-10 and the filter to "Keyword contains: tiny home".
Review the search results and analyze the competition level for each keyword. Look for keywords with low competition and high potential for ranking.
Modify the keywords if needed and create a comprehensive list of keywords for your content strategy.
Export the list of keywords and use them to generate content using tools like Chat GPT or write articles manually based on the keywords.
Additional Tips for Writing SEO-Optimized Content
If you are struggling with content writing, check out the author's channel for more videos on content writing tips and strategies.
Consider setting up a WordPress website for your content. If you need guidance on setting up a website, refer to the author's video tutorial specifically focused on WordPress website setup.
Implement a content writing workflow that includes keyword research, article generation using AI tools, and proper optimization for search engines.
Make sure to explore other helpful videos on the author's channel related to writing SEO content and mastering Chat GPT for efficient content creation.
Niche Down and Expand Your Content Strategy
After gathering a list of keywords, further narrow down your niche to explore specific topics within your niche. For example, if your niche is tiny homes, consider subtopics like septic tanks, minimalism, or foldable furniture.
Conduct additional keyword research for these subtopics using the same methods mentioned earlier.
Write in-depth articles targeting these subtopics to provide valuable information to your audience.
Finding low competition and underserved keywords is crucial for improving your website's visibility and driving organic traffic. By utilizing free methods like Google search operators and Keyword Planner, or investing in premium tools like Ahrefs or SEMrush, you can discover valuable keywords to target in your content. Remember to optimize your articles based on these keywords and provide valuable information to your audience. With a well-planned content strategy, you can increase your chances of ranking higher in search engine results and attracting more visitors to your website.