- author: Ryan Serhant
How Ryan Serhant Makes the Most of His Time and Sells Big
Ryan Serhant is a real estate broker, bestselling author and television personality. He is best known as one of the stars of Million Dollar Listing New York. He is also the CEO and founder of SERHANT., a vertically integrated mega-brokerage comprising an in-house film studio, education arm, marketing division, and technology platform with thousands of agents representing buyers, sellers, and developers worldwide.
But what sets Ryan apart is not just his impressive resume, but his ability to make the most of every moment and every opportunity. In this article, we'll take a closer look at how Ryan Serhant maximizes his time and sells big.
1. Networking
Ryan is a firm believer in the power of networking. He travels across the US, meeting with brokers and mortgage bankers to discuss real estate sales and how to sell more. He is always looking for opportunities to meet new people and make valuable connections.
He also places great importance on building relationships with people he meets. He highlights that the connections he makes today could lead to deals six or ten years down the line. Ryan works towards building long-lasting relationships with people, and these relationships go a long way in helping him clinch deals.
2. Focusing on Success
Ryan understands the importance of projecting a successful image. He believes that screaming his successes from the mountaintops is crucial in real estate sales. Ryan points out that success begets success, and good PR is a great way to attract more business.
He follows a formula in which he focuses on becoming “the one who” sells a particular product or service. By focusing on one area and becoming an expert in it, he sets himself apart from the other over 80,000 real estate agents in New York City.
3. Making Every Hour Count
According to Ryan, his life is a series of hours, not days. His schedule is broken down by the hour, and he makes sure to make the most of every moment. Ryan acknowledges that he only has 127 hours every week to get things done. To be productive, he prioritizes and ensures that each hour counts.
4. Balancing Work and Personal Life
Ryan credits much of his success to his ability to strike a balance between his work and personal life. He has established ground rules with his wife, including running anything he plans to do after 6:00 pm by her first and giving her first dibs on Saturdays. They also attend each other’s client events and meet each other's colleagues. This approach has helped Ryan to maintain a fulfilling personal life while building a successful career.
5. Utilizing the Power of Social Media
Ryan started his vlog on YouTube as a way to show people what his life was like and what his business deals looked like. He uses his platform as a way to stay in touch with his customers and to connect with potential clients. Ryan also uses social media to stay up to date with his industry and to learn from his peers.
6. Listening to Feedback
Finally, Ryan is always open to feedback. He encourages his audience to comment on his videos to tell him what they like, what they dislike, and what they want to see more of. He acknowledges that his audience is the reason for his success and wants to tailor his vlog to their needs.
In conclusion, what sets Ryan Serhant apart is his ability to maximize every moment and every opportunity. He understands the importance of building long-lasting relationships, focusing on success, utilizing his time, balancing work and personal life, and connecting with people through social media. By following these principles, Ryan has built an impressive career that continues to grow.