How Google Search Console Can Help Your Business

If you're a business owner who operates a website, it's important that you're aware of all aspects of your website's activity and performance in Google searches. Fortunately, Google Search Console is a free tool that can help you obtain this information.

Here's what Google Search Console can do for you:

1. Track Website Activity

Google Search Console allows you to track the activity of your website on Google searches. This includes information on how many users entered your website through Google searches, which queries brought people to your website, and how your website appears in Google searches.

2. Access Performance Metrics

The tool also provides a wealth of information, including weekly performance metrics that can help you determine whether your website is attracting visitors. It can also tell you about the queries that drive the most traffic to your site, and which websites are linking to yours.

3. Monitor Mobile Site Performance

Google Search Console also lets you check the effectiveness of your mobile site. You can evaluate how your mobile site appears in search results and what improvements can be made.

4. Submit New Content & Remove Unwanted Content

You can use Google Search Console to submit new content to Google, which can improve your website's discoverability. And, If there is low-quality content on your site that you don't want showing up in search results, Search Console can help you remove that content.

5. Monitor Website Health

Search Console can also monitor the health of your website, warning you if it detects malicious software or any spam issues that might harm your website. It’s crucial to monitor website activity, this way, you can identify any potential issues and address them to maintain a positive web presence.

If you’re running an online business, monitoring and controlling your website activity is just as important as keeping track of your inventory or weekly operating costs. Understanding how to use Google Search Console can help inform your business decisions and drive user interactions with your website.

In our next article, we'll provide you with five important tips to help ensure your website's visibility in Google search results. For now, if you found this article helpful, be sure to leave a like, share it with your friends, and leave a comment down below. Until next time!