- author: Google Search Central
{"t": "How Does Google Determine Domain Age?", "m": "Learn how Google determines domain age and why it's not as important as you might think.", "k": ["Google uses historical data to determine domain age", "Whois data is not generally available", "Age of domain is not a significant factor for website authority", "Quality of content and links are more important for ranking in search engines"], "s": ["Step 1: Understand that whois data is not generally available", "Step 2: Know that Google uses historical data to determine domain age", "Step 3: Recognize that age of domain is not a significant factor for website authority"], "q": ["How does Google determine domain age?", "Is whois data important for determining domain age?", "How important is domain age for website authority?"], "r": [{"Historical Data": ["Google uses historical data to determine domain age", "When did Google first crawl a domain or see a link to a domain?", "How stale is the data?"]}, {"Whois Data": ["Whois data is not generally available", "Whois data can vary from country code TLD", "Whois data is not automatically obtained by being a registrar"]}, {"Website Authority": ["Age of domain is not a significant factor for website authority", "Quality of content and links are more important for ranking in search engines", "Don't obsess over having an old domain"]}], "rw": "Google uses historical data to determine domain age, primarily by identifying when a website was first crawled or when a link to the domain was first seen. Whois data is not generally available and can vary by country code TLD. However, the age of a domain is not a significant factor for website authority. Rather, the quality of content and links are more important for ranking in search engines.", "ti": "The topic of domain age is an important one for website owners and SEO specialists alike. While Google uses historical data to determine domain age, including when a website was first crawled or when a link to the domain was first seen, the significance of this factor is often overstated. Instead, the quality of content and links are more important for website authority and ranking in search engines. By understanding how Google determines domain age and the relative importance of this factor, website owners can focus on creating high-quality content and building strong links to improve their search engine rankings.", "tc": "This video provides a clear and concise explanation of how Google determines domain age and why it's not as important as many people think. The speaker emphasizes that whois data is not generally available and that historical data, including when a website was first crawled or when a link to the domain was first seen, is a more reliable indicator of domain age. However, the speaker also notes that the age of a domain is not a significant factor for website authority, and that quality content and links are more important for ranking in search engines. Overall, this video provides valuable insights for website owners and SEO specialists who are looking to improve their search engine rankings.", "b": "The video was created by Google Webmasters, a YouTube channel that provides tips and advice for website owners and SEO specialists. The channel is run by a team of Google experts who are dedicated to helping website owners improve their search engine rankings and achieve their online goals.", "a": ["According to recent data, the importance of domain age as a factor in search engine rankings has declined in recent years. While it was once considered a significant factor, Google's algorithms have become more sophisticated and are now better able to evaluate the quality of content and links on a website. As a result, website owners should focus on creating high-quality content and building strong links, rather than obsessing over the age of their domain. Additionally, emerging trends in search engine optimization, such as voice search and mobile optimization, may have a greater impact on search engine rankings in the coming years."]}