- author: Julian Goldie SEO
5 Tips for Using AI to Improve Your SEO
Are you struggling to get your website ranking higher on Google? Are you interested in using artificial intelligence (AI) to help improve your search engine optimization (SEO)? In this article, we will share five tips for using AI to improve your SEO and help your website get more traffic and better results.
1. Don't Trust Traffic Estimates
Did you know that most content on the web gets no traffic from Google? In fact, a case study of over 1 billion websites found that 91% of them receive no search engine traffic. However, relying on traffic estimates from popular SEO tools like Ahrefs and SEMrush can be misleading. These estimates are often not accurate and can cost you valuable traffic and hurt your rankings.
To overcome this issue, focus on finding low competition keywords and opportunities. Even if the traffic estimates for these keywords seem low, the actual traffic they generate can be much higher. Don't let inaccurate traffic estimates discourage you from targeting easy keywords that could help bring in more visitors to your website.
2. Optimize for Speed
Speed is your competitive advantage when it comes to SEO. Big SEO companies often struggle to move quickly due to bureaucracy and complex workflows. However, by optimizing your workflows and minimizing the number of steps required to achieve your goals, you can create websites and publish content at lightning speed.
Don't get distracted by the fun of using AI tools or try to perfect every aspect of your content. Instead, focus on streamlining your workflows and getting the required work done quickly. By doing so, you can stay ahead of the competition and take advantage of new opportunities as soon as they arise.
3. Use AI to Create Unique Images
Creating custom images can be a time-consuming task, but AI can make it easier for you to generate high-quality images quickly. Services like Designer.Microsoft.com and Bing.com allow you to create unique images with AI, which you can use to make your content more engaging and visually appealing.
By using AI to create images, you can save time and money that would otherwise go into hiring a designer to create them for you. You can also use AI to find YouTube videos related to your content that you can easily embed on your website for more engagement.
4. Focus on On-Page Metrics
On-page metrics are key to improving your website's SEO. By optimizing your website's content and structure, you can improve your on-page metrics and help your website rank higher on Google. Use AI tools to identify areas where your website could be improved, such as improving your internal link structure or optimizing your title tags and meta descriptions.
5. Experiment with AI Tools
Finally, don't be afraid to experiment with new AI tools. While you should stick to a simple and streamlined workflow for maximum efficiency, experimenting with new AI tools can help you discover new approaches and techniques that could help your website rank higher on Google.
Tips for Using AI in SEO
As AI technology becomes more prevalent, SEO professionals are beginning to explore ways to use it to improve their ranking results. Here are some tips for using AI to improve your SEO strategy:
Embedding YouTube Videos and Images
When creating content with AI, it can be challenging to add images or get them properly sized and aligned. One way to solve this issue is by embedding YouTube videos into your blog or website. You can easily ask chat GPT to find relevant YouTube videos that you can embed into your content. Not only do these videos add more interest to your content, but you can also copy and paste them easily into your content. Another option is to use Microsoft designer Bing's image creator or other image creation tools to create images for your content.
When you generate a lot of content at scale, some of it may not get indexed on Google, or your content may be eventually removed from search engines. This can be an issue for both human and AI-written content. To ensure that your content is indexed, you can use the following strategies:
- Re-index your page manually on Google Search Console
- Link internally from your homepage to the page you want to index
- Re-index your homepage with the internal link on GSC
- Use Omega indexer to get your content indexed quickly
- Post the page you want to index on social media and wait for Google to crawl it
- Build backlinks from other sites to your page and re-index those pages with Omega indexer.
AI technology can create content in different languages that rank well and bring in traffic. Use this to your advantage and create separate URLs for each language, with a separate section for all the keywords you want to rank for in that language. Avoid using Google translate for your content, and instead, create new content from scratch in the language you want to target. This approach signals to Google where your multilingual content is stored and how it can be indexed effectively.
By incorporating these strategies into your SEO plan, you can harness the power of AI and achieve similar results to the experts in the field. Don't forget to sign up for a free course to learn more about how you can leverage AI in SEO.