• author: Julian Goldie SEO

28 Reasons Your Website Might Be Killing Your Search Traffic

If you look at your analytics and see that your website growth has plateaued, it may be because something is holding you back. In this article, we will explore 28 potential reasons why your website may not be driving traffic as well as it should.

Content Issues

  1. Content does not solve problems or relate to popular keywords
  2. Duplicate content: content appears in multiple places on the website
  3. Overuse of keywords which ruins user experience
  4. Hidden text or links are present solely to manipulate search results

Technical Issues

  1. Unfriendly mobile design
  2. Slow website load times
  3. Broken links or 404 error pages
  4. Ineffective internal linking, not linking website pages to each other
  5. No external linking to support website content
  6. Old and outdated content
  7. Poor user experience on the site from clunky design or navigation

Structural Issues

  1. Unclear titles and descriptions
  2. Poor quality backlinks from sketchy websites
  3. Use of cloaking techniques
  4. Overuse of Flash
  5. Lack of HTTPS security
  6. No social signals from the website
  7. Missing alt text for website images
  8. Lack of a clear hierarchy and structure
  9. URLs are cluttered and unclear
  10. Overuse of spammy and irrelevant ads
  11. Titles and URLs are not unique for each site page
  12. Lack of schema markup or structured data
  13. Unclear value proposition
  14. No sitemap: file that lists all pages on a website
  15. Use of black hat tactics like using irrelevant keywords
  16. No clear targeting strategy for specific keywords or demographics
  17. Header titles are not optimized for search engines

By identifying these issues and fixing them, you can improve your website's search traffic. Keep in mind that SEO is a long-term strategy, so it may take a while for your efforts to pay off.

If you want to learn how to make serious money using SEO, there are many resources available online, including videos and courses. Remember that SEO takes time and effort, but the results are worth it.

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